Back in the good old days, knowing what keywords your site ranked for was easy. You would just check your Google Analytics report, and it would be right there in front of you. Easy as pie!
You could do a lot of things with this keyword data. For example, you could figure out which keywords were linking to the most popular pages on your site.
Then you could gather the best of these keywords and do both on-page SEO optimization for those keywords and use these keywords with your link building campaigns which would improve your rankings and bring even more traffic to your site.
Those were the golden days of SEO, but it’s not that easy anymore.
In 2011, Google stopped passing this keyword data to your analytics reports. Now, the only way to get this data is to cough up some of your hard earned money to Google and run some Adwords campaigns.
When it first happened, the internet was up in arms about it. But eventually, it just became a way of life for every site owner. Sure, you could add your site to Google Webmaster tools and get SOME of your keyword data. But that always seemed like a poor man’s solution.
Over the years, I’ve been looking for potential solutions to this problem. But it wasn’t recently, until I read this RankReveal review that I finally discovered a service that could help me find my keywords. When I first read that blog post, it got me really excited about what it could do. So I purchased a subscription and gave Rank Reveal a try.
What is Rank Reveal?
What Rank Reveal does, is allows you to add your site, or competitors site’s and it will go out and find out what keywords it ranks for. It has it’s own “Reverse Rank track” technology which constantly operates in the background, looking for these keywords. It also functions as a rank checking tool as well, and will monitor the rankings for all the keywords it finds.
Rank Reveal is one of those software as a service (SaaS) products. Which means you need to login to their website to use it.
When you purchase a Rank Reveal subscription, you get a quota of how many keywords it will find. At it’s lowest tier, Rank Reveal will locate up to 200 keywords. The more money you pay, the more keywords it will find for you.
I’ve found Rank Reveal to be really easy to use. Adding a new site to track is very simple, and once you’ve put in your url and some seed keywords to look for, Rank Reveal is very hands-off. It’s constantly updating it’s database of keywords for your site, so everytime you log in, you will have potential new keywords to look at.
Your keywords are presented in a table, where you can see the keyword, the url that Rank Reveal found, and ranking data for that keyword. All the columns in the table are sortable and you can search to filter down your keywords.
Rank Reveal is a very impressive tool. It’s the first service I’ve found that can truly find out what keywords your site is ranking for. When I tried it out on my site, it found many keywords I had never even thought of. It’s pretty cool to see.
If you want to do keyword research on your site, or even a competitor’s site, then you really need to try Rank Reveal yourself. I think you will find it very useful for your business.